The resale market can shift based on demand, scarcity, and show date proximity. Simple sales strategies, tools, and ethics can improve your ticket reselling outcomes. This makes for a good experience for buyers. Here are the do’s and don’ts when you want to resell concert tickets:
Know Resale Laws
Each state outlines its reselling laws. Some restrict resale above face value or ban resale altogether. Confirm rules for each ticket by contacting the venue or checking their website. Avoid illegal activity by following regulations. Implement resale prices below legal profit caps. Stick to any limits on the number of names on transferred tickets. Know your legal obligations to avoid any issues.
Losses from fake tickets undermine buyer trust. Match your ticket’s barcodes, section, row, and seat number against official venues’ maps. Review confirmation emails for discrepancies. If the event uses apps for entry, contact their support team to ask questions. Pull comparable ticket listings from verified secondary platforms to spot anomalies. Authenticate the tickets you will resell.
Gain Buyer Trust
Fill in listing fields to avoid miscommunications. Include venue names, event start times, gate opening hours, and restrictions like no-bag policies. Explain any limited views from the seating section. Respond to prospective buyer inquiries and requests for additional venue photos or ticket information. Ship tickets with a tracking number or use mobile transfer to provide buyers with assurance.
Use Right Platforms
Listing on reputable secondary market sites attracts legitimate buyers. You can plug each listing into search engine alerts to monitor its SEO performance and visibility. Pick platforms that increase your reach to interested ticket buyers.
List tickets on social media sites that target your artist’s fan demographics. Tap into Facebook groups or Reddit subreddits for their events. Create Facebook ads or Instagram stories paired with relevant hashtags. Social media helps you resell concert tickets to reach clients seeking last-minute tickets to already scheduled shows and events. Share your links and post ticket sales milestones on your social accounts.
Time Ticket Releases
Post your listing when demand and scarcity peak before the event date. Presale purchases may exhaust supply weeks before anticipated concerts. No-spoilers or rescheduling boosts demand for those seeking guaranteed access. Tracks and music videos released in the weeks before can spur ticket interest. List tickets once prices start to stabilize. Assess variables driving demand, such as increased interest in a band, to pick the right time to maximize sales prices.
Evaluate Ethics Carefully
Fairness in selling tickets beyond covering service fees balances ethics. Good terms may maintain supporter friendliness. To uphold clarity, you should be transparent about transfers. Some sellers donate resale profits to charities aligned with their artist’s values. Acts like this can allow you to better balance financial benefits from resales with advancing the values shared by performers and fans.
Resell Concert Tickets Today
The right knowledge to resell tickets simplifies reassigning concert tickets, especially through automated transfers that send tickets directly to new buyers. You can help fans while reducing your risks by authenticating tickets. You should avoid ticketing scams that undermine the resale market’s integrity. Find a platform to resell your tickets today.
